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文件名称:新视野商务英语综合教程4(第二版)Unit+9+PPT课件.pptx
文件大小:39.22 MB
总页数:90 页
更新时间:2025-05-16
总字数:约1.49万字
文档摘要

;UnitOverview;;Completethepassageaboutcorporateresponsibilitywiththecorrectformofthewordsandphrasesinthebox.;Readthefollowingcorporatebehaviorsandtickthoseyouthinkdemonstratecorporateresponsibility.;EtumisaChinesecompanyproducingprecisioninstruments.Foryears,Etumhasspentalotofmoneyinsocialinvestment.MarkSmith,theCEOofEtum,hasinvitedaprofessionalfromKMPGtogivetheseniormanagementalectureonhowtomaximizethesocialbenefitofitsinvestment.;Workinpairsanddiscussthequestionswithyourpartner.;IrecentlyattendedaneventinDavoscalled?Chocovision2014.Itsoundslikeachocoholic’sdreamvacationbutinreality,itwasaforumforcocoacompanies’greatestmindstodiscussthefutureoftheirindustry.IwastheretopresenttheKPMGreporttodelegatesandalargenumberofindustryplayers.Chocovision?wasinitiatedjusttwoyearsagobyBarryCallebautandsupportedbyrenownedpartnersandindustryleaders.Twelvemainindustryplayers,includingMarsandMondelez,launchedaprojectcalled?CocoaAction?toensuresecurityofsupplyandhelptackleandsolvesomeseriousenvironmentalandsocialchallengesinthecocoavaluechain.;Manyglobalcompanies,includingcocoaandchocolatemanufacturers,aremakingsignificantinvestmentsinsocialandenvironmentalprojectstoimprovethesustainabilityoftheirproductsandsupplychain,aswellascontributingresourcestoprogramsdesignedtoimprovethehealth,education,andlivelihoodsofpeoplearoundtheworld.

ArecentKPMGsurveyfoundthat100oftheworld’slargestcompaniesmadesocialinvestmentsworthatotalofmorethanUS$12billionin2013.There’shugepotentialfortheseinvestmentstohaveapositiveimpactonthecommunitiesthattheyareintendedtohelp,butwhatsurprisedmeisjusthowfewofthecompaniesassesstheactualimpactofthesocialprogramstheypayfordespitethesignificantsumsinvested.;We’re