CONSUMERBRANDBrandKPIsforcarmotorcycleonlineshops:CarSintheUnitedKingdomConsumerInsightsreportDecember2024
DiscoveryourBrandKPIscores.Benchmarkagainstcompetitorsandmeasureyourbrand’smarketimpactIntroduction:studydetailsThereportMethodologyThisreporthasbeencreatedusingthedatafromStatista’sConsumerInsightsBrandKPIs.Thereportprovidesyouwithkeyconsumerinsightsandbenchmarksforabrand’sperformanceagainsttheindustryoverallandtheircompetitors.Design:OnlineSurveyDuration:approx.15minutesLanguage:officiallanguage(s)ofeachcountrywithAmericanEnglishofferedasanalternativeRegions:Brazil,Germany,India,Mexico,U.S.andUKNumberofrespondents:approx.3750Ourdataallowsyoutomeasureeachbrand’spositioninthemarketbycreatingaprofileusingStatista’s5keyperformanceindicators.Whichare:awareness,popularity,usage,loyalty,andmediabuzz.Sample:Internetusers,aged18-64,quotassetongenderandageThisreportisbasedonCarS’sperformanceinthecarmotorcycleonlineshopmarket.Fieldwork:March-April2024IfyouwouldliketofindoutmoreabouttheConsumerInsightsatStatistaortheBrandProfiler,pleaseclickthelinkbelow.2Notes:Sources:StatistaConsumerInsightsGlobal,asofDecember2024
80%ofCarSusersdisplayloyaltytowardsthebrandIntroduction:keyinsightsWhodoesthebrandappealto?Howdoesthebrandperforminthemarket??CarS’sbrandingresonatesmore?CarSranksfifthinawarenesswithinwithBabyBoomersthecarmotorcycleonlineshopmarket?CarSgenerallyappealstomenmore?ThepopularityratingofCarSis28%thanwomen?CarSranksfourthinusage?AmongCarSenthusiasts,39%fallunderthehigh-incomecategory?Intermsofloyalty,CarSisthirdintheUnitedKingdom?Consumerswanttheircarmotorcycleonlineshopbrandstohavehonesty/trustworthiness,reliability,andfriendliness?CarShasascoreof22%formediabuzz3Sources:StatistaConsumerInsightsGlo