基本信息
文件名称:全文可编辑-brand kpis fuer auto und motorrad onlineshops buyacar im vereinigten koenigreich-外文版培训课件(2025.2)-worldreportmarket.ppt
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更新时间:2025-05-24
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文档摘要

CONSUMERBRANDBrandKPIsforcarmotorcycleonlineshops:BuyaCarintheUnitedKingdomConsumerInsightsreportDecember2024

DiscoveryourBrandKPIscores.Benchmarkagainstcompetitorsandmeasureyourbrand’smarketimpactIntroduction:studydetailsThereportMethodologyThisreporthasbeencreatedusingthedatafromStatista’sConsumerInsightsBrandKPIs.Thereportprovidesyouwithkeyconsumerinsightsandbenchmarksforabrand’sperformanceagainsttheindustryoverallandtheircompetitors.Design:OnlineSurveyDuration:approx.15minutesLanguage:officiallanguage(s)ofeachcountrywithAmericanEnglishofferedasanalternativeRegions:Brazil,Germany,India,Mexico,U.S.andUKNumberofrespondents:approx.3750Ourdataallowsyoutomeasureeachbrand’spositioninthemarketbycreatingaprofileusingStatista’s5keyperformanceindicators.Whichare:awareness,popularity,usage,loyalty,andmediabuzz.Sample:Internetusers,aged18-64,quotassetongenderandageThisreportisbasedonBuyaCar’sperformanceinthecarmotorcycleonlineshopmarket.Fieldwork:March-April2024IfyouwouldliketofindoutmoreabouttheConsumerInsightsatStatistaortheBrandProfiler,pleaseclickthelinkbelow.2Notes:Sources:StatistaConsumerInsightsGlobal,asofDecember2024

67%ofBuyaCarusersdisplayloyaltytowardsthebrandIntroduction:keyinsightsWhodoesthebrandappealto?Howdoesthebrandperforminthemarket??BuyaCar’sbrandingresonatesmorewithGenZ?BuyaCargenerallyappealstomenmorethanwomen?BuyaCarranksninthinawarenesswithinthecarmotorcycleonlineshopmarket?ThepopularityratingofBuyaCaris20%?BuyaCarranksseventhinusage?AmongBuyaCarenthusiasts,34%fallunderthehigh-incomecategory?Consumerswanttheircarmotorcycleonlineshopbrandstohavehonesty/trustworthiness,reliability,andfriendliness?Intermsofloyalty,BuyaCarisoutsidetheTop10intheUnitedKingdom?BuyaCarhasascoreof17%formedia