CONSUMERBRANDBrandKPIsforcarmotorcycleonlineshops:DriveTimeintheUnitedStatesConsumerInsightsreportDecember2024

DiscoveryourBrandKPIscores.Benchmarkagainstcompetitorsandmeasureyourbrand’smarketimpactIntroduction:studydetailsThereportMethodologyThisreporthasbeencreatedusingthedatafromStatista’sConsumerInsightsBrandKPIs.Thereportprovidesyouwithkeyconsumerinsightsandbenchmarksforabrand’sperformanceagainsttheindustryoverallandtheircompetitors.Design:OnlineSurveyDuration:approx.15minutesLanguage:officiallanguage(s)ofeachcountrywithAmericanEnglishofferedasanalternativeRegions:Brazil,Germany,India,Mexico,U.S.andUKNumberofrespondents:approx.3750Ourdataallowsyoutomeasureeachbrand’spositioninthemarketbycreatingaprofileusingStatista’s5keyperformanceindicators.Whichare:awareness,popularity,usage,loyalty,andmediabuzz.Sample:Internetusers,aged18-64,quotassetongenderandageThisreportisbasedonDriveTime’sperformanceinthecarmotorcycleonlineshopmarket.Fieldwork:March-April2024IfyouwouldliketofindoutmoreabouttheConsumerInsightsatStatistaortheBrandProfiler,pleaseclickthelinkbelow.2Notes:Sources:StatistaConsumerInsightsGlobal,asofDecember2024

69%ofDriveTimeusersdisplayloyaltytowardsthebrandIntroduction:keyinsightsWhodoesthebrandappealto?Howdoesthebrandperforminthemarket??DriveTime’sbrandingresonatesmorewith?DriveTimerankssixthinawarenesswithinthecarMillennialsmotorcycleonlineshopmarket?DriveTimegenerallyappealstomenmorethanwomen?ThepopularityratingofDriveTimeis32%?DriveTimeranksninthinusage?AmongDriveTimeenthusiasts,28%fallunderthehigh-incomecategory?Intermsofloyalty,DriveTimeisseventhintheUnitedStates?Consumerswanttheircarmotorcycleonlineshopbrandstohavehonesty/trustworthiness,authenticity,andhighvalue?DriveTimehasascoreof34%f