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摘要

创新是推动新闻发展的重要动力。在众多H5新闻作品中，《沉浸式交互H5深海之锤》凭借其创新性表达尤为突出——不仅通过新颖的视听语言构建沉浸场景，更以深度交互设计强化用户参与，因而成为本研究的具体分析对象。在探讨中，研究者针以H5新闻中的表达形态革新、用户中心化的叙事逻辑与沉浸式的场景构建为研究方向对H5新闻的创新表达展开研究。研究针对叙事表达，分析了在技术赋能下H5新闻如何重构新闻叙事，丰富新闻的内容表达，提高新闻的叙事表达效果；接着研究者围绕游戏化的交互方法，以《沉浸式交互H5深海之锤》中的超深水打桩锤组装游戏举例，分析了新闻游戏如何突出改变了新闻内容的呈现方法，使新闻表达更生动，具有视觉表现力，能通过沉浸式的感官体验有效粘黏用户；此外，研究者在解析情感共鸣的传播机制时发现，选取具有感染力的新闻议题，既能凸显事件的时代价值，又能触发受众的情感共振。这种以情感为纽带的意义共享，不仅促进受众在文化认同框架下重构新闻认知，更通过强化新闻的情感维度，最终实现传播效果的纵深拓展。

关键词：H5新闻；媒介融合；创新表达

Abstract

Innovationisasignificantforcedrivingthedevelopmentofjournalism.AmongnumerousH5newsproductions,ImmersiveInteractiveH5DeepSeaHammerstandsoutforitsinnovativeexpression—notonlyconstructinganimmersivescenariothroughnovelaudiovisuallanguagebutalsoenhancinguserengagementwithdeepinteractivedesign,makingitthespecificcasestudyofthisresearch.Inthediscussion,theresearchersfocusonthreedirectionstoexploretheinnovativeexpressionofH5news:thetransformationofexpressiveformsinH5journalism,user-centricnarrativelogic,andimmersivescenarioconstruction.Regardingnarrativeexpression,thestudyanalyzeshowH5news,empoweredbytechnology,reconstructsnewsstorytelling,enrichescontentpresentation,andimprovesnarrativeeffectiveness.Subsequently,theresearchersexaminegamifiedinteractionmethods,usingtheultra-deepwaterpilehammerassemblygameinImmersiveInteractiveH5DeepSeaHammerasanexample,toillustratehownewsgamessignificantlyalterthepresentationofnewscontent,makingitmorevividandvisuallycompellingwhileeffectivelyretainingusersthroughimmersivesensoryexperiences.Furthermore,inanalyzingthecommunicationmechanismofemotionalresonance,thestudyfindsthatselectingimpactfulnewstopicsnotonlyhighlightstheera-specificvalueofeventsbutalsotriggersemotionalresonanceamongaudiences.Thismeaning-sharing,anchoredinemotionalconnection,notonlyencouragesaudiencestorecons