基本信息
文件名称:木鱼笙笙网店2024年“九九大促”淘宝平台活动方案.pdf
文件大小:1.2 MB
总页数:23 页
更新时间:2025-04-03
总字数:约2.85万字
文档摘要

湖南商务职业技术学院毕业设计

目录

1.木鱼笙笙店铺简介············································································1

1.1店铺介绍················································································1

1.2目标消费者·············································································2

1.3店铺SWOT分析······································································2

1.3.1优势··············································································2

1.3.2劣势··············································································3

1.3.3机会··············································································3

1.3.4威胁··············································································4

2.活动选品························································································5

2.1选品数据分析··········································································5

2.2选品信息解读··········································································6

3.九九大促活动方案具体细则·······························································9

3.1前期准备················································································9

3.1.1库存准备········································································9

3.1.2客服准备······································································10

3.1.3物流准备······································································10

3.2推广方案··············································································10

3.2.1站内推广······································································11

3.2.2站外推广······································································12

3.3预热期活动·······