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CONSUMERSBRANDS
TVsubscriptions:DENNetworks
customersinIndia
ConsumerInsightsreport
June2024
ConsumerInsightsGlobal
Introductionsurvey
ReportoverviewGlobalsurveymethodology(1)
ThisreportoffersthereaderacomprehensiveoverviewDesign:OnlineSurvey,splitquestionnairedesign
ofDENNetworkscustomersinIndia:whotheyare;whatDuration:approx.15minutes
theylike;whattheythink;andhowtoreachthem.It
providesinsightsontheirdemographics,lifestyle,Language:officiallanguage(s)ofeachcountrywith
opinions,andmarketingtouchpoints.AmericanEnglishofferedasanalternative
Additionally,thereportallowsthereadertobenchmarkRegion:56countries
DENNetworkscustomersinIndia(’’brandusers’’)
’Numberofrespondents:
againstIndianpayTVsubscribersingeneral(’category?12,000+forcountrieswiththeextendedsurvey
users’’),andtheoverallIndianconsumer,labelled(includingIndia)
as’’allrespondents’’inthecharts.?2,000+forthebasicsurvey
ThereportisupdatedquarterlyandisbasedondatafromSample: